Stereotypes used in this movie poster is that the character Alison Lohman is mostly recognise for Drama genre, but making this horror as her first and main role character in the movie. movements mumbling the name of one of the sex idols whose posters he had stuck facing him on the tin wall of the shack. And the writer used an enigma to relate the words written at the bottoms of the poster with the picture of the character story in the movie, to tell the audience about what the lady chartecter role and story was about in the movie and narrating to the audience of what would happen to her within the next three days.
DRAG ME TO HELL POSTERS CODE
The social code used in this film poster was a lady dressed in a casual wear, looking smart and professional, but was battling with an evil hand. Also usage of dark cloud atmosphere at background of the poster and few house behind the character, to illustrate where the action of the movie tend to take place, which helps persuade the audience to watch the movie, to know if the actions of the movie would be in the front of people’s house. The title helps represented what the movie would be about, in term of it been related to what the position of the character is like in the front page of the poster, using fire to illustrate what the hell that the title is all about. This also helps attract and fascinate audience to know, with the used of the relating the title of the movie ‘Drag Me to Hell to what is expected to happen to the character in the movie’. The representational codes used in this movie, was related to the audience expectation, that the movie would be a horror movie, due to the action of the character been presented to be struggling and struggling with 3 roughing to be saved. And also showing how her hair was looking quiet messy and disorganised, through the pain and stress she has been through trying to save herself. In term of the action codes that was used, as a female character used only on the front page of the poster, to show her facial expression, in term of struggling and screaming for help, expressing how she was in deep pain and agony through showing how 3 rotten hands were trying to drag her into the fire and also trying to drag her necklace off her neck first. The narrative image that was used in this film poster helps the audience highlight the key message of what the movie is all about. They have not added the specific release date of the movie which creates suspense to its audience.The narrative image used in this poster, is mixed of clue about the narrative of the poster, in term of action codes, representation codes, enigmas and stereotypes to illustrate what the movie would be about. But in three days, sh’e’s going to hell” to create an enigma to its audience attracting them to watch the movie in order to gather information they require answering. They have added a tagline “Christine Brown had a great job, a great boyfriend. This suggests a small chance of safety.Īdding fire on the bottom section of the poster reinforces what hell is like and may also give away the plot of the movie. There are two houses in the background with one lit up.
This signifies the idea of her being trapped in the darkness and danger. The main character has been surrounded with dark lighting.
B phim xoay quanh nhân viên cho vay ngân hàng Los Angeles Christine Brown. Alison Lohman và Justin Long ln lt th hai vai n và nam chính trong phim. This reinforces the idea of a typical woman and her background status e.g. Drag Me to Hell (tm dch: Kéo rê tôi xung a ngc) là mt b phim kinh d M c Sam Raimi vit kch bn và o din cùng ng biên kch gia là em trai ông, Ivan Raimi. Her pose and facial expression shows horror and fear which relates back to its genre horror.įor her costume, we can see she is wearing a grey blazer with a necklace and earrings. The woman being placed right in the middle of ‘the rule of thirds’ reinforces the idea that she is the most important character in the movie/ the main character. They are usually represented as weak and stupid, but being the protagonist challenges this convention brave and smart. Having a blonde woman as the main character is one of the typical conventions of a horror movie. Red associates danger and fire, orange for dominance and lastly White which connotes the woman’s innocence and purity. The colour black connotes darkness and death. The colours’ definition can vary depending on the movie’s genre where in this case it’s horror. Here is another poster of a horror movie ‘Drag me to Hell’ which I will analyse the different techniques they have used to represent Horror as it’s genre.įirstly, I will be discussing the variety of colours they have used in the poster.
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